Residents of Astoria now have a more unique way to purchase furniture and fashion.
It’s because Showcase – a luxury art, jewelry, fashion and furniture warehouse and auction house in Manhattan – has opened a new location in Astoria, Showplace Backstage.
Showplace offers customers “accessible luxury” and vintage options in paintings, pottery, lamps, furniture, jewelry, sculptures, clothing and handbags.
The new Queens location includes a 24,000 square foot showroom, which will offer more furniture items than the smaller historic Showplace location. Owner Amos Balaish said the second location came about because Showplace was growing and needed to expand its physical space.
“We found this fantastic space in Astoria and thought it was the perfect extension,” Balaish told BORO.
Additionally, the team not only thought the warehouse itself was perfect, but also felt that the community was a perfect fit for the business.
“We fell in love with the neighborhood,” Balaish said. “It’s really fun, dynamic [place]. There are amazing restaurants. There’s a lot going on and we’re right next to all the studios, so a lot of really exciting things happening in the neighborhood. And it’s a close proximity to Long Island City and the Long Island City-Astoria market is a booming market, and we think there’s a fantastic clientele of people who are going to be really happy to find that we’re the.”
Customers will be able to come and buy pieces in the showroom, but one of the most notable aspects of Showplace Backstage, which had its soft-opening in July, is its monthly auctions.
Showplace Backstage buys “top estates” throughout the New York area and sells the collections.
“We believe everyone should have a beautifully designed home and apartment,” Balaish said. “We love it when people receive fantastic pieces from us and take them home and really elevate their spaces. awards to make their spaces look really, really chic.
Auctions allow customers to try and bring home pieces from these lots at more accessible prices, with some opening bids starting from $25 to $50. Although the selling price is not guaranteed to stay that low, there are times when antiques are sold for less than a few hundred dollars.
People can bid in person at the warehouse using actual auction pallets or over the phone. Customers can pick up their largest purchases at the warehouse’s loading dock — an convenience the Manhattan location lacks.
The next auctions in Astoria will take place on September 18 and October 16.
“With a bit of auction luck and a good eye, you can really, really get what you pay for,” Balaish said. “You can take a piece of Park Avenue and put it in your house in Queens and make it really, really luxurious.”
36-01 35th Street, Astoria